TRACY CAO
A Narrm-based visual storyteller who enjoys building bold brands that stand out.
ABOUT ME
ABOUT ME
I'm a self-taught communication designer with 3+ years of experience in the tech, education, and entertainment industries. My work spans from visual identity to digital and print marketing material.
I approach design from a Marketing perspective. More than pure aesthetics, I think design's also about truly speaking to the consumer in their visual language to achieve business goals.
I'm a self-taught communication designer with 3+ years of experience in the tech, education, and entertainment industries. My work spans from visual identity to digital and print marketing material.
I approach design from a Marketing perspective. More than pure aesthetics, I think design's also about truly speaking to the consumer in their visual language to achieve business goals.
WORK EXP
WORK EXP
WORK EXP
Nov 2024 - May 2025
UX & Brand Design Spc.
Unibuz
Collaborated with developers to design a responsive website that showcases the company's product and offerings.
Designed print collateral including standees and merchandize as part of pre-launch strategy, securing in 30+ early-bird subscribers.
Developed presentation materials for internal and external communications.
Nov 2024 - May 2025
UX & Brand Design Spc.
Unibuz
Collaborated with developers to design a responsive website that showcases the company's product and offerings.
Designed print collateral including standees and merchandize as part of pre-launch strategy, securing in 30+ early-bird subscribers.
Developed presentation materials for internal and external communications.
Nov 2024 - May 2025
UX & Brand Design Spc.
Unibuz
Collaborated with developers to design a responsive website that showcases the company's product and offerings.
Designed print collateral including standees and merchandize as part of pre-launch strategy, securing in 30+ early-bird subscribers.
Developed presentation materials for internal and external communications.
Jun 2024 - Sep 2024
Graphic Design Intern
Level Up Studies Melbourne
Designed CMS webpages as part of the overarching rebranding strategy.
Developed event key visuals and relevant collateral for community-building events, increasing user-generated content online.
Directed and executed viral short-form videos leveraging social media trends, boosting brand exposure in all market.
Jun 2024 - Sep 2024
Graphic Design Intern
Level Up Studies Melbourne
Designed CMS webpages as part of the overarching rebranding strategy.
Developed event key visuals and relevant collateral for community-building events, increasing user-generated content online.
Directed and executed viral short-form videos leveraging social media trends, boosting brand exposure in all market.
Jun 2024 - Sep 2024
Graphic Design Intern
Level Up Studies Melbourne
Designed CMS webpages as part of the overarching rebranding strategy.
Developed event key visuals and relevant collateral for community-building events, increasing user-generated content online.
Directed and executed viral short-form videos leveraging social media trends, boosting brand exposure in all market.
Jul 2022
Design Collaborator
Google Developer Group Hanoi
Designed digital and print collateral for the Google I/O Extended event (1,000+ attendees), including slide presentations, banners and backdrops.
Developed social media templates to streamline content creation and ensure brand consistency, contributing to 90,000+ online reach.
Jul 2022
Design Collaborator
Google Developer Group Hanoi
Designed digital and print collateral for the Google I/O Extended event (1,000+ attendees), including slide presentations, banners and backdrops.
Developed social media templates to streamline content creation and ensure brand consistency, contributing to 90,000+ online reach.
Jul 2022
Design Collaborator
Google Developer Group Hanoi
Designed digital and print collateral for the Google I/O Extended event (1,000+ attendees), including slide presentations, banners and backdrops.
Developed social media templates to streamline content creation and ensure brand consistency, contributing to 90,000+ online reach.
SERVICES
SERVICES
Visual Identity
Logo, color palette, typography, style guide. Whether you're a new brand or you're looking for a refresh, I've got you covered.
Visual Identity
Logo, color palette, typography, style guide. Whether you're a new brand or you're looking for a refresh, I've got you covered.
Visual Identity
Logo, color palette, typography, style guide. Whether you're a new brand or you're looking for a refresh, I've got you covered.
Art Direction
Graphic elements that sets up the tone and feel of your business event.
Art Direction
Graphic elements that sets up the tone and feel of your business event.
Art Direction
Graphic elements that sets up the tone and feel of your business event.
Marketing Material
Pitch decks, social media graphics, short-form videos, and more.
Marketing Material
Pitch decks, social media graphics, short-form videos, and more.
Marketing Material
Pitch decks, social media graphics, short-form videos, and more.
Others
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Others
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Others
Enquire for details
